(Globes) Omri Zerachovitz - U.S. fast food giant McDonald's has acquired Israeli AI startup Dynamic Yield for $300 million. McDonald's will utilize the Israeli company's decision technology to provide a more personalized customer experience by varying outdoor digital Drive Thru menu displays to show food based on time of day, weather, current restaurant traffic and trending menu items.
2019-03-27 00:00:00Full ArticleBACK Visit the Daily Alert Archive